Fancy a punt on the football? Don’t do it

By Jaideep Vaidya in BFO #314, 28 Jun, 21

Are you watching the Euro 2020 football tournament? Got an office pool on who’s going to win? If you’re watching the football on streaming platform SonyLIV, you might have even seen ads of international betting companies like Betway. But they never use the word “bet” in the ads. It’s always “predict”. 

Why? Because sports betting is illegal in India. 

But then how are these platforms still advertising and operating in India, you ask?