The daily news cycle misses the biggest shifts in Indian e-commerce and retail. We unravel those for you every Tuesday

Recent Editions of Green Margins

19 Jan, 22

The mystery of a $9 billion-company called Ramcharan

And its very, very secret tech breakthrough...
12 Jan, 22

How many EV engineers does India need?

The electric vehicle industry is set for a boom. But there’s a shortage of hands… ...
05 Jan, 22

Only one land

For crops, carbon sinks, and, well, solar panels. New data shows that India’s croplands have expanded 13%; another set of data shows 77% of its solar infra is on croplands. Land use planning can’t...
22 Dec, 21

On billionaires, behaviours, and the climate countdown

And why we need a lifestyle change… ...
15 Dec, 21

Don’t burn it, cash it

Spending US$5.5 million on a pilot, nurture.farm shows it’s possible to stop burning stubble and put more money in farmers’ hands. Is rapid scaling possible, too? ...

So much journalism in India is superficial.

Articles are generic, almost cookie-cutter in their approach. And they don’t provide enough context on the issues they cover. The Ken is different. I don’t always agree with everything they say but I appreciate their commitment to publishing deeply reported narratives and investigations. Their reporters find new ways to analyze tech among other industries. And that’s always worth a read.

Sid Talwar / Co-Founder and Partner / Lightbox Venture Capital

As entrepreneurs, we thrive on being in the know at all times.

A personal subscription to The Ken was a no brainer. But as startup founders, this isn't enough. Team members also need to be in the know, for everyone handles customer-facing responsibilities and an ecosystem change that impacts customers also impacts us

Kiran Jonnalagadda / Co-founder / HasGeek and Internet Freedom Foundation

This is a brilliant piece. Very well researched and explained.

The policy & execution is in quite a mess. the flip flops on KYC, the insidious use (& abuse) of consent, the hopeless competition with zero-balance Jan Dhan accounts - all brought out starkly. Congratulations!

Ajit Ranade / Chief Economist / Aditya Birla Group

Thanks to The Ken, we have articulate, original & relevant stories

that shape our understanding of businesses around us. With placements around the corner, Ken is a great resource to prepare and ace our interviews.

Sandeep Ganesh / Student Body President / ISB 2018

An article from The Ken has become an intrinsic part of my daily news diet.

Nandan Nilekani / Former Chairman / UIDAI

I look forward to Ken's incisive reporting, rigorous research, and contrarian but always logical viewpoints

Deep Kalra / Group CEO / MakeMyTrip

The Ken is my daily guide to intelligent business journalism like never before.

Kapil Chopra / Former President / Oberoi Hotels

Previous Editions of Green Margins

08 Dec, 21

India lets the nuclear cat out of the bag

But without the reforms genie out of the bottle too, nuclear reactors will remain projects on paper...
01 Dec, 21

Why Maruti wants to recycle first, make EVs later

India’s largest car company is choosing calculation over aggression...
24 Nov, 21

E-20, Praj, and the investors’ timing conundrum

Climate tech is too complex for plain vanilla strategies...
17 Nov, 21

Tesla hasn’t arrived in India, but its (unofficial) PR unit has

Tesla’s fan-driven PR ecosystem reaches into places where the company hasn’t even sold a single car yet...
10 Nov, 21

What McKinsey can learn from Microsoft

A consultancy is only as good as its clients, yet McKinsey could learn a thing or two from Microsoft, a hyper communicative company when it comes to decarbonisation...