7 takeaways from Covid-time digital winners and losers in Southeast Asia

Armed with data from mobile app analytics firms Apptopia and AppsFlyer, The Ken takes a closer look at TikTok, Zoom, Facebook, Grab, Agoda, and a bunch of new games that have recently made their way into phones in the region

Facebook continues to dominate Southeast Asia with its family of apps downloaded at a rate of over 1 million per day in 2020

TikTok is battling YouTube in India and the US, and now it’s taking the fight to Southeast Asia

A clutch of new mobile games and video conferencing service Zoom capitalised on the quarantine, but can they keep going?

Ride-hailing and travel apps were severely impacted—both remain reliant on Southeast Asia’s economies re-opening

The Covid-19 outbreak has affected every business across the world. Some more than others.

Using data compiled and provided by mobile app tracking companies Apptopia and AppsFlyer, The Ken looked at shifts in the world of digital services across Southeast Asia during the pandemic.

Unsurprisingly, entertainment, social media and work-from-home needs ranked high. Some companies within these broader domains fared much better than their competitors, striking the iron while it’s hot. Travel crashed and burned for the most part as everyone stayed in during various lockdowns across the region, but some countries and companies have made a quick recovery.

AUTHOR

Jon Russell

Jon Russell is Southeast Asia editor for The Ken based in Bangkok. Originally from the UK, Jon moved to Thailand in 2008. He’s passionate about telling thoughtful business stories, and tracking the impact of the internet in his adopted home of Southeast Asia.

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AUTHOR

Prajakta Patil

Prajakta, who leads the three-member design team at The Ken loves making infographics. She is always on a hunt for data-driven business stories and meaningfully designed visualizations. Prior to The Ken, she has spent 6 years at Mint visualizing infographics for the daily.

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