There is an urban legend that circulates within the corridors of Byju’s, India’s largest edtech company. Every employee has heard it. What’s more, given the decidedly hierarchical and centralised organisational structure, every employee believes it to be true.
Rumour has it that before Byju Raveendran, the eponymous founder, acquires a company, he puts it through a litmus test. If Byju’s son likes the product, the legend goes, he buys the company. That’s how WhiteHat Jr, India’s fastest growing coding startup, was scooped up scooped up The Ken Decoding Byju’s $300-million acquisition of WhiteHat Jr Read more by Byju’s for a cool US$300 million in June 2020.