It is a tantalising prospect. Expansion. A prospect known to emerge, ever so faintly, in the fleeting thoughts of anyone who has ever started a business or harboured thoughts of lording over an empire. Kings and Queens have been there. So have trading corporations. And brick and mortar companies, taking their manufactured goods to several parts of the world. But now it is the turn of the internet companies; unicorns who manufacture nothing but sell many things. This story is about one such unicorn in particular.
A company from India called Oyo Rooms, a budget hotel management company, which right now is on SoftBank steroids.