Ishan Shah lives in Surat. And he has a story to tell.
He leans back in his chair and studies a report on his phone once every 45 days. The 28-year-old runs a jewellery website, Sarvada Jewels. And this website got almost 300,000 impressions on social media in August ’16 and that too just before the big sale season. Decent mindshare. The way Shah looks at it, his Surat-based company, with 12 employees, is getting popular. Don’t beat yourself up if you haven’t heard of it.