In 2012, Prashant Tandon set up his e-pharmacy 1mg in Gurugram. It was a maverick move at a time when most valuable new companies in India were being set up in the startup hub of Bangalore. Fast forward just over half a decade and Tandon stands vindicated. Now, one of India’s largest e-pharmacies, 1mg had over 2.4 million active users last month, four times the number of users its closest competitor Practo had, according to App Annie.

AUTHOR

Ruhi Kandhari

Ruhi writes on the impact of healthcare policies, trends in the healthcare sector and developments on the implementation of Electronic Health Records in India. She has an M. Sc. in Development Studies from the London School of Economics.

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