A zoom in

Dunzo wants to take the fight to Amazon

But not by competing with it, instead, by allowing local retailers to

26/11/18

Rohin Dharmakumar

Dunzo believes the predominant e-commerce fulfilment model is dated and broken

95% of commerce isn’t going to roll over and play dead to the 5%, yet

Its ambition is to be an invisible logistics layer over cities, making each point in it “transactable”

Even with 1 million monthly transactions, it’s still a minnow

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Kabeer Biswas, the founder and CEO of Dunzo, personifies his startup’s brand—honest, straight-talking and always online. Unlike most startup founders, he doesn’t shy away from revealing critical numbers about his operations. He names competitors. He reveals strategic elements of his thinking and plans. He’s also joined at the hip with his iPhone and WhatsApp. On…

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