On 8 August 2017, about 200 entrepreneurs’ inboxes lit up with an email from an unexpected sender. It was Amitabh Kant, the chief executive of Niti Aayog, inviting them for a special interaction with Prime Minister Narendra Modi. “I first thought someone was pulling my leg,” says one of the founders who was invited. After Digital India and Start-up India, a new initiative called Champions of Change was floated.
On the elevator pitches of Niti Aayog’s Champions of Change
What happened in a room full of startup founders who had the ears of the Prime Minister and his Cabinet?
Niti Aayog's Champions of Change initiative was rolled out to assess what startups had to offer
Startup founders had a wishlist that if rolled out could benefit their companies
It ranged from creating a 'Bhasha Mission' to setting up policy think tank under each ministry
Niti Aayog is demonstrating that it is keen on following through with the ideas discussed