Get full access to one story every week, and to summaries of all other stories. Just create a free account

There is little doubt that Flipkart is a totemic Indian startup, at the least from a funding and valuation perspective. Not only was Flipkart one of the first few privately-held Indian startups to be valued at over a billion dollars but also the first Indian startup to actually raise over a billion dollars in funding. That financing round in July 2014 sparked off the funding frenzy that India witnessed in 2015 and early 2016.

Thankfully, the funding sentiment has cooled down considerably in general since then. And Flipkart itself last raised a round in mid-2015 where it was valued at over $15 billion post-money.

Until yesterday.

Yesterday, Flipkart announced a new funding round of $1.4 billion from a clutch of new investors at a valuation of $10.2 billion pre-money.

What are the takeaways from this round—for Flipkart specifically and the overall system ecosystem in general?

Swallow or Summer?

For a number of years now, there has been a tendency to see Flipkart as some sort of benchmark against which all other Indian startups need to be measured against. Even now, there are opinions that Flipkart’s new round is a signal pointing to a renewed interest from large overseas funds to reinvest in India. But fortunately or unfortunately for the rest of us, Flipkart has been and continues to remain an outlier rather than a representative of the startup ecosystem. The dynamics around Flipkart’s funding and valuation have long outrun any sentiments or constructs that could be regarded as a leading indicator or a template for other Indian startups.

That said, while it may admittedly be unique, Flipkart’s size and gravitas merit attention. So let’s take a deeper look at this latest funding round.

A landmark deal?

Announcing the funding, Flipkart’s founders Sachin and Binny Bansal in a joint statement said, “This is a landmark deal for Flipkart and for India as it endorses our tech prowess, our innovative mindset and the potential we have to disrupt traditional markets.”

While the sheer size of the round, the largest by an Indian startup, might arguably qualify it to be seen as a landmark deal, the rest of the claims seem anodyne and contrived, given the way it was structured.

This new round was led by Tencent, which put in $700 million into the company. eBay put in $500 million while Microsoft ponied up $200 million.

There are three pertinent points about this deal.

Firstly, none of the existing investors put in any additional funds, and the entire round was picked up by new investors.

Secondly, the pre-money valuation of this round was $10.2 billion—a steep fall to the $15 billion post-money valuation that the company commanded at the time of its previous funding round in 2015.

AUTHOR

Sumanth Raghavendra

Sumanth is a serial entrepreneur with more than eighteen years experience in running startups. He is currently the founder of Deck App Technologies, a Bangalore-based startup attempting to re-imagine productivity software for the Post-PC era. Sumanth’s columns appear regularly in leading publications. He holds MBA degrees from the Indian Institute of Management, Bangalore and Thunderbird, The American Graduate School of International Management, USA.

View Full Profile

Subscribe to read this story

The Ken is the only business subscription you need. Questions?

 

Premium

  • 5 original and reported longform business stories every week
  • Access to ONLY India edition
  • Close to 250 exclusive stories every year
  • Full access to over 6 years of paywalled stories
  • Pick up to 5 premium subscriber newsletters
  • 4 original and reported longform business stories each week
  • Access to ONLY Southeast Asia edition
  • Close to 200 exclusive stories every year
  • Full access to all paywalled stories since March 2020
  • Pick up to 5 premium subscriber newsletters

Rs. 2,750 /year

$ 120 /year

India Edition
Subscribe Subscribe
Most Asked For

Borderless

  • 8 original and reported longform business stories each week
  • Access to both India and Southeast Asia editions
  • Close to 400 exclusive stories every year
  • Full access to over 6 years of paywalled stories across India and Southeast Asia
  • Unlimited access to all premium subscriber newsletters
  • Visual Stories

Rs. 4,200 /year

Subscribe
 

Echelon

  • 8 original and reported longform business stories each week
  • Access to both India and Southeast Asia editions
  • Close to 400 exclusive stories every year
  • Full access to over 6 years of paywalled stories across India and Southeast Asia
  • Unlimited access to all premium subscriber newsletters
  • Visual Stories
  • Bonus annual gift subscription
  • Priority access to all new products and features

Rs. 8,474 /year

Subscribe
Or

Questions?

What kind of subscription plans do you offer?

We have three types of subscriptions
- Premium which gives you access to either the India or the Southeast Asia edition.
- Borderless which gives you complete access to The Ken across both editions
- Echelon which gives you complete access to The Ken across both editions along with a bonus gift subscription

What do I get if I subscribe?

The Premium edition gives you access to stories in that edition along with any five subscriber-only newsletters of your choice.

The Borderless and Echelon subscription gives you complete access to The Ken across editions and unlimited access to as many newsletters as you like.

What topics do you usually write about?

We publish sharp, original and reported stories on technology, business and healthcare. Our stories are forward-looking, analytical and directional — supported by data, visualisations and infographics. We use language and narrative that is accessible to even lay readers. And we optimise for quality over quantity, every single time.

Our specialised subscriber-only newsletters are written by our expert, award-winning journalists and cover a range of topics across finance, retail, clean energy, cryptocurrency, ed-tech and many more.

How many newsletters do you have?

We are constantly adding specialised subscriber-only newsletters all the time. All of these are written by our team of award-winning journalists on a specialised topic.

You can see the list of newsletters that we publish over here.

Does a Premium subscription to your Indian edition get me access to the Southeast Asia edition? Or vice-versa?

Afraid not. Each edition is separate with its own subscription plan. The India edition publishes stories focused on India. The Southeast Asia edition is focused on Southeast Asia. We may occasionally cross-publish stories from one edition to the other.

We recommend the Borderless or the Echelon Plan which will give you access to stories across both editions.

Do you have a mobile app?

Yes! We have a top-rated mobile app on both iOS and Android which allows you to read on-the-go and has some amazing features like the ability to bookmark stories, save on your device, dark mode, and much more. It’s really the best way to read The Ken.

Is there a free trial?

You can sign up for a free account to experience The Ken and understand our products better. We’ll send you some free stories and newsletters occasionally, and you can access our archive of previously published free stories. You can stay on the free account as long as you’d like.

The vast majority of our stories, articles and newsletters can be accessed only by a paid subscription.

Do you offer any discounts?

Sorry, no. Our journalism is funded completely by our subscribers. We believe that quality journalism comes at a price, and readers trust and pay us so that we can remain independent.

Do you offer refunds?

No. We allow you to sample our journalism for free before signing up, and after you do, we stand by its quality. But we do not offer refunds.

I am facing some trouble purchasing a subscription. What can I do?

Just write to us at [email protected] with details. We’ll help you out.

I have a few more questions. How can I reach out to you?

Sure. Just email us at [email protected] or follow us on Twitter.