Google to launch payment app ‘Tez’ in India

After Uber, Truecaller and WhatsApp, Google is the latest international tech giant to roll out a payment product in India. As early as Monday.

Google is expected to partner “several large private banks in India” for its payment product, Tez

Besides its own UPI-based service, Google is expected to integrate third-party payment wallets such as Paytm and MobiKwik among others on its platform

With Tez, Google will finally realise its ambition of entering India’s digital payments ecosystem, that goes back nearly three and a half years

Google is expected to deploy a multi-pronged strategy for its payment push with device, content, data, and applications at the heart of it

On Monday, 18 September, Google, Alphabet Inc’s subsidiary, will make an entry into India’s fast growing and super competitive digital payment ecosystem, with a solution of its own. Google is launching a payment product which is likely called Google ‘Tez’ (which means fast in Hindi). Tez is largely fashioned on the company’s global product—Android Pay (earlier called Google Wallet).

How hot is India’s payment space?

AUTHOR

Venkat Ananth

Venkat is currently in his tenth year in journalism. Prior to The Ken, he was Deputy Content Editor at Mint as part of the newspaper’s digital team. He also wrote in-depth features on the business of sport for the newspaper. His earlier assignments include Yahoo! (as a columnist) and the Hindustan Times, where he began his career. Born in Mumbai, Venkat holds a Bachelor of Mass Media (Journalism) degree from SIES College of Arts, Science and Commerce, Mumbai and a Master of Arts degree in International Studies from Goldsmiths, University of London. He currently resides in New Delhi, where he moved nearly five years ago.

View Full Profile

Others tell you what. We tell you the ‘So What?’

Read articles that decode the most significant shifts happening around business, technology, startups and healthcare. 1000+ articles for subscribers of the India edition. 150+ articles for subscribers of the Southeast Asia edition. Plus premium newsletters that help you make sense of the world around you.

So much journalism in India is superficial.

Articles are generic, almost cookie-cutter in their approach. And they don’t provide enough context on the issues they cover. The Ken is different. I don’t always agree with everything they say but I appreciate their commitment to publishing deeply reported narratives and investigations. Their reporters find new ways to analyze tech among other industries. And that’s always worth a read.

Sid Talwar / Co-Founder and Partner / Lightbox Venture Capital

As entrepreneurs, we thrive on being in the know at all times.

A personal subscription to The Ken was a no brainer. But as startup founders, this isn't enough. Team members also need to be in the know, for everyone handles customer-facing responsibilities and an ecosystem change that impacts customers also impacts us

Kiran Jonnalagadda / Co-founder / HasGeek and Internet Freedom Foundation