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Lost & found

The long journey back for Cox & Kings

The world’s oldest travel company has found the going hard over the last decade. Having survived 260 years, will the digital era prove a bridge too far for Cox & Kings?

04/03/19

Sidhartha Shukla

Founded in 1768, Cox & Kings has survived two world wars and almost all of the modern era's financial collapses

Having grown strongly between 2000-2008, the company decided to go public in 2009

While it had a stellar listing, the company has not been able to live up to its legacy since

Instead, it has found itself debt-ridden, asset-heavy, and out of step in the fast-evolving travel space

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Update: In an earlier version of the story, the fall in Cox & Kings’ stock was not adjusted as per the company’s stock split in 2011. This has been corrected. We regret the error.

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