If there were 10 commandments to run a news website, this one would figure in the top three—Do Not Let Thy Precious Back Button Exit Thy Page. And yet, livemint.com, the website of media giant HT Media Ltd-owned business media publication Mint, did just that.

This back-button-exit-forever move was implemented as part of a complete website redesign on 20 January 2019.

AUTHOR

Shreedhar Manek

Based in Bangalore, Shreedhar is a Staff Writer for The Ken. He writes on technology, education, human resources and urban mobility. He has a BTech in Computer Science and an MS in Urban Sociology from IIIT Hyderabad.

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