It was February 2010. 32-year-old Lalit Bhise was devastated. The mobile technology startup he and four of his friends co-founded in early 2007 was dead. Mobisy was dead. Not to suggest that the idea didn’t have legs. It did. A mobile platform that allowed others to create apps that ran on top of phone browsers, it was the precursor to modern “web apps”. It didn’t go far.
Java and Symbian-based phones, not iOS or Android smartphones, ruled the market. Mobisy’s platform enabled websites to run like native apps on these phones, with access to phone-only features like call records, GPS and phone book, among others, all while running within a browser.