“When you're in a position to have gotten so much, the gift at this point is giving back.”
– Paul Stanley
Telecom Consolidation
Reliance Jio’s share of wireless data traffic is 94%, compared to approximately 2% each for Airtel, Vodafone and Idea
Airtel improved its profit margins from less than 30% in 2013 to nearly 40% by the time Reliance Jio launched
It might be the end of the road for operators beyond the big four, depending on how bravely they want to accept it
On 1 July 2003, Reliance Infocomm lobbed a grenade into India’s telecom sector, offering handsets for just Rs 501. The ‘Monsoon Hungama’ offer allowed it to rack up over a million subscribers in just 10 days.
By the time, it realised that giving away stuff for free would only attract those who wanted free stuff, it was too late. The adverse selection would saddle Reliance with a low-paying, marginal user base that it would find impossible to outgrow later on.
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