The Covid-19 pandemic has crippled supply chains across India. Large online retailers and grocers such as Amazon, Flipkart, and Bigbasket are visibly struggling to service their customers in the midst of a 21-day lockdown announced by the Indian government on 24 March. But even as these big names stumble their way back to relative normalcy, one lesser-known name soldiered stoically through it—Ninjacart.
The Bengaluru-based agritech startup has been a notable exception to the chaos, with business running as close to normal as one could hope for during India’s countrywide lockdown. The company enables farmers to sell fruits and vegetables to retailers such as grocery stores and supermarkets.