What was Ola’s claim to fame, apart from the hit-a-button-get-a-cab concept? It allowed you to upgrade your mode of transport from buses and autos to air conditioned cabs. What if someone wanted to disrupt that and take you back to autos? What if someone wanted to unchange that habit? That someone is Samar Singla and he is the co-founder and CEO of Jugnoo and that is his entire business plan.
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From one stumble to another: The Jugnoo story
Jugnoo has been experimenting with new projects for over a year. Everything from food on demand to grocery shopping has been tried. And all of it to find a way to monetise its on-demand auto business. But none of it has worked
Jugnoo burns Rs 20 on an average ride of 10 km
The flaw in the business model is that people in small town have their own vehicle or would like to ride in an Ola than an auto
The failure to acquire BookMyCab was one of the key reasons its metro strategy failed
Jugnoo wants to launch autonomous vehicles in India. Within one year