“Investors BEWARE…,” reads one review on the Facebook page of Faircent, a peer-to-peer lending company. Rather predictably, the comment was accompanied by a one-star rating.
“You will never get your money back if you invest through these people,” screamed another review.
This was followed by a string of positive comments with five-star ratings.
The pattern among the 196 reviewers of Faircent was clear. Those who loved the service were borrowers taken in by the hassle-free experience of getting a loan. The disgruntled one-star reviewers were lenders waiting to get their money back.