It’s hard to miss Swiggy if you’re in India. The barely six-year-old food delivery platform is the largest. To do this (or perhaps because it did this), Swiggy has raised close to $1.4 billion dollars in venture funding and was last valued at $3.6 billion. Armies of its delivery partners criss-cross India’s cities on motorcycles and scooters, dressed in black-and-orange clothes with matching boxes behind them riding pillion.
The Interview: Sriharsha Majety on Swiggy’s hyperlocal roots and unfolding vision
From wanting to "change the way India eats" to "elevating the quality of life of urban consumers", Swiggy is relentless
In 2014, Majety and his co-founder thought the market for food delivery was perhaps a few thousand people
In 2020 Swiggy is worth $3.6 billion and delivers 45M orders each month
Yet, it makes no profits. That doesn't worry Majety, who says by 2022 it will be.
But Covid-19 is rewriting the rules of the game for everyone. Swiggy too.