Quick question: Which is the largest beauty services company in the country?
Lakme Salon? Naturals?
Well, no. Turns out, it’s UrbanClap, a four-year-old startup. Or, at least, that’s what UrbanClap co-founder Varun Khaitan claims.
That’s right, after OYO became India’s largest hotel chain without owning any rooms, UrbanClap—which provides on-demand services ranging from electrical work to wedding planning and seemingly everything in between—may just be the country’s largest beauty services company despite not owning a single salon.
UrbanClap’s success can be attributed to the highly unorganised home services market increasingly moving online.