Two months, 400 spam emails. That does not fun math make.
In a fit of (what may seem like) masochism, The Ken undertook the daunting task of tracking spam. For two months, we dedicatedly maintained a record of the sender, at what time and date we received the mail, whether it had a link to opt-out or not, and if it did, then what the opt-out status was. It was hard labour, especially for our colleague Rohin Dharmakumar, as he was the first to embark on this crusade of sorts. Plus, he compiled most of the data.