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Getting the offline ducks together

Zopper buy takes PhonePe to PoS pay

No longer just a UPI payments app, PhonePe is trying to build deeper integrations with merchants through the acquisition of Zopper, a billing point of sale system

20/07/18

Arundhati Ramanathan

PhonePe buys Zopper’s PoS business to strengthen its offline presence

Payments alone is not a strong enough value proposition for merchants

Zopper struggled to take its billing PoS wide as retailers still saw it as a non-essential service

For PhonePe, the visibility of the transaction from the customer to the merchant could bring great value

 

 

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Payments company PhonePe, all of two years old, is stepping out of the Unified Payments Interface (UPI) app box. Having made payments easy, it is now looking to spend more time with merchants. The company, e-commerce retailer Flipkart’s payment arm, acquired Zopper Retail, a point of sale (PoS) platform, in an all-cash deal worth about…

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