Zopper buy takes PhonePe to PoS pay

No longer just a UPI payments app, PhonePe is trying to build deeper integrations with merchants through the acquisition of Zopper, a billing point of sale system

PhonePe buys Zopper’s PoS business to strengthen its offline presence

Payments alone is not a strong enough value proposition for merchants

Zopper struggled to take its billing PoS wide as retailers still saw it as a non-essential service

For PhonePe, the visibility of the transaction from the customer to the merchant could bring great value

Payments company PhonePe, all of two years old, is stepping out of the Unified Payments Interface (UPI) app box. Having made payments easy, it is now looking to spend more time with merchants. The company, e-commerce retailer Flipkart’s payment arm, acquired Zopper Retail, a point of sale (PoS) platform, in an all-cash deal worth about $6 million, earlier this week.

Zopper’s PoS helps retailers capture the billing details of their customers, and, in turn, helps them manage inventory. The investment gives PhonePe access to Zopper’s 10,000 stores and their engineering team, including its founder Neeraj Jain who will head the offline business for PhonePe.

AUTHOR

Arundhati Ramanathan

Arundhati is Bengaluru-based. She is interested in how people use money in the digital age and how new economies will take shape based on that interaction. She has spent over 10 years reporting and writing on various subjects. Previous stints were at Mint, Outlook Business and Reuters.

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