Hello Rohan, It’s really early days for subscriptions on Google, and the model and proposition will become clearer in the months to come.

Munsif Vengattil The Ken, Staff Writer

Hello Lakshaya, The executive was referring to being overly reliant on one platform. Suddenly if the other party change gears without much notice, the publisher may have to overhaul his tech overnight in tandem - not to mention the costs and resources involved.

Munsif Vengattil The Ken, Staff Writer

Hi Rahul, On that particular paragraph, we were referring to the names Amazon reportedly reached out to back in 2019 - like Disney+ Hotstar, SonyLiv, ZEE5, Hoichoi, Shemaroo Me, and AltBalaji. Content from all the names referred to in the graphic will be live on Channels - they are the confirmed partners so far.

Munsif Vengattil The Ken, Staff Writer

Hi Alok, Users can watch and subscribe to third-party content within Prime Video app. Content from other streaming providers will be housed within Prime library the same way its own content does, so no need to download additional apps.

Munsif Vengattil The Ken, Staff Writer

The example you pointed out and the Mamata-related video we detailed were removed not for its content (or for potential to flare tensions), rather explicitly for the reason that it was “against Modi”, with an advisory to remove any such posts. On the Mamata example specifically, such troll videos are otherwise allowed on Moj’s platform per internal guidelines, which shows an arbitrary decision.

Munsif Vengattil The Ken, Staff Writer

Hi Subramanian, The example quoted in the article was never presented as fake news. Nor is that how the directive to moderators was issued. The issue was not fake news but that it was "against Modi". Similarly in the other example, what was clearly meant as a joke was ordered to be removed despite it being par for the course when it comes to political humour these days. The article also isn't about the suppressing of information. It is about how a $2.1 billion-valued company has a content moderation system that is, at best, below industry standards, and at worst, prone to arbitrary and partisan decisions.

Munsif Vengattil The Ken, Staff Writer

Hey Dhrubajyoti, What about the article came across as agenda-driven for you?

Munsif Vengattil The Ken, Staff Writer