Prajakta Patil

Lead Designer • India Edition

Prajakta, who leads the two member design team at The Ken loves making infographics. She is always on a hunt for data-driven business stories and meaningfully designed visualizations. Prior to The Ken, she has spent 6 years at Mint visualizing infographics for the daily.

9 Articles published

Top Comments by Prajakta Patil

Taking stock of Indian e-commerce's vital stats during Covid

Hi Soumalya, I agree that the pure play e-grocers have an advantage over other e-commerce players, but this did not translate into revenue because they were logistically unprepared to cater to a high surge in demand. We've done a detailed story on this, here's the link: https://the-ken.com/story/covid-19-spurs-indian-e-commerce-to-raise-stakes-in-grocery-gamble/. About your question on price increase, I think the data provides limited evidence to suggest either causation or correlation, especially in these exceptional times.

Prajakta Patil

Taking stock of Indian e-commerce's vital stats during Covid

Happy to hear your appreciation. Yes, the data is based on listings. I agree, that only availability cannot be an indicator of consumption. The factors that we have considered are whether the prices rose and whether availability rose or fell in two periods of lockdown to give us a slight hint of what companies chose to replenish and raise prices for. Perhaps an indication of what they think consumers are buying. Comparing two periods within the lockdown may have presented an interesting picture, but a little unfair given the initial problems the industry faced. That is why we chose a larger timeframe.

Prajakta Patil

Show me the money: 5 data points reveal what attracts VCs in India

Hi Vijay, data suggests that 2019 was not a year of mega-deals. There could be various reasons why this could’ve happened: This kind of investment sizes are usually limited to late-stage rounds. Since, major players in this segment had already raised huge amounts in recent past, there is a possibility that they will not require more resources of this size at least for a few years. On the other hand, start-ups that are today in their early/mid stage of funding might require funding of $500 million and more in the coming years. Hence, you could be right when you predict more rounds in this bracket in coming years. On a personal note, I hope you are. :) That being said, popular VC’s like SoftBank and SAIF partners have participated in less number of deals in 2019 than in previous years. So the picture is definitely not rosy.

Prajakta Patil

Stories by Prajakta Patil