Thanks, Ajai. I agree with you that Zudio and DMart are not strictly comparable. As I mentioned in the story, the latter doesn't have the range, or the design element, or Zudio. But for a lot of basic items – like your standard-issue T-shirts, shorts, etc – one is as good as the other. And these are items that lend themselves to impulse purchases, which DMart counts on when customers walk in for their monthly grocery shopping.
On Decathlon, yes, it's been on my list for a while.